Top Values Online is a new method for resellers and other businesses to sell their products and a new way for buyers to optimize their purchases by gaining access to thousands of items that they can purchase or win for $1 bid!
Top Values Online is not an auction site: All items are listed at fixed prices similar to a "buy now" price found on auction sites, however unless the seller decides to sell the item early, all items listed on Top Values Online will be sold at the fixed price listed. The sellers lists their inventory at competative prices knowing their full costs and expenses for selling without having to hope that their minimum price is met. Buyers know what the price of every item is and at what point it will be closed and awarded to a bidder, unless the seller allows the item to expire and return the buyers bids so they can bid on another item.
Top Values Online is not a penny auction site: Penny auctions are huge profit makers for those running them but a huge expense for those who do not bid well. In a penny auction the price goes up by it's pre-determined increment and each bidder pays the entire amount of the bid. For example say a penny auction is selling an iPad worth $350.00. It sells on their site for $100 which is a great deal to the one person who finally got the last bid of $100; but every other bidder is out their entire bid and the prior bids were each $0.01 less than the other (eg: final bid $100.00, bid before that was $99.99, bid before that was $99.98, $99.97 before that and so on, ...). Meaning that the seller is able to receive in some cases more than $5000.00 for an item that sold for $100.00.
At Top Values Online, the seller knows in advance what price they expect to receive for an item and every bidder / buyer can expect to pay at most $1.00, unless they decide to increase their chances by bidding more or just purchasing directly if it has not been bid on yet or if the reseller has more in stock.
As long as the seller has an item with more than one in it's inventory or no bids on an item, buyers may buy the item directly and receive Top Values Online bids as a rebate or bid 1 Top Values Online bid to get a chance to win the item.